Personal Brand

Reflection

A main feature of my design identity and practice is the use of Blender and 3D. In creating a personal brand, I wanted to marry this 3 dimensionality to a professional identity. My initials combine in a grid of cubes, representing myself and my practice. I built the rest of the brand off of this concept, referencing construction like browns and blacks, with a splash of plum for the fun in my personality. I wanted to come off as a serious, but playful, a reflection of myself in a visual format. Leaning into the branding aspect, I imagined this brand for my future self as a design freelancer. I chose the mockups based on what I think I would need and use, so advertising, business cards, and a portfolio website. (You can visit the website at gashler.com/talia) Finally, as a fidget toy for my desk, or perhaps a product if I become famous, I made a mockup of wooden cubes with magnets inside to show off my logo.